Harry and Louise
"Harry and Louise" was a $14 to $20 million year-long television advertising campaign funded by the Health Insurance Association of America (HIAA)—a predecessor of the current America’s Health Insuran...
Cloture
Cloture (/ˈkloʊtʃər/ KLOH-chər) is a motion or process in parliamentary procedure aimed at bringing debate to a quick end. It is also called closure or, informally, a guillotine. The cloture procedure...
Fear mongering
Fear mongering (or scaremongering or scare tactics) is the use of fear to influence the opinions and actions of others towards some specific end. The feared object or subject is sometimes exaggerated,...
Fear mongering - Wikipedia
Mr. Smith Goes to Washington
TrailerMr. Smith Goes to Washington is a 1939 American political comedy-drama film, starring James Stewart and Jean Arthur, about one man's effect on American politics. It was directed by Frank Cap...
Mr. Smith Goes to Washington - Wikipedia
Eight Magic Words
In Buckley v. Valeo, the United States Supreme Court limited the reach of campaign finance laws to candidate and party committees, and other committees with a major purpose of electing candidates, or ...
Psychological warfare
Psychological Warfare (PSYWAR), or the basic aspects of modern psychological operations (PSYOP), have been known by many other names or terms, including Psy Ops, Political Warfare, "Hearts and Minds,"...
Stealing America: Vote by Vote
Stealing America: Vote by Vote is a 2008 documentary film directed by filmmaker, Dorothy Fadiman, which examines the state of election manipulation in the United States. The film focuses on voter dis...
Attack ad
In political campaigns, an attack ad is an advertisement whose message is meant as a personal attack against another candidate or political party. Attack ads often form part of negative campaigning or...
Attack ad - Wikipedia
Filibuster
A filibuster is a parliamentary procedure where debate is extended, allowing one or more members to delay or entirely prevent a vote on a given proposal. It is sometimes referred to as talking out a b...
Branding national myths and symbols
Branding national myths and symbols, or BNMS, is a field of research focusing on branding and marketing of a nation's myths and symbols. The research blends the theories of marketing, cultural commun...
Branding national myths and symbols - Wikipedia
Dirty tricks
Dirty tricks are unethical, duplicitous, slanderous or illegal tactics employed to destroy or diminish the effectiveness of political or business opponents. The term "dirty trick" can also be used to ...
Gang of 14
The Gang of 14 was a phrase coined to describe the bipartisan group of Senators in the 109th United States Congress who successfully negotiated a compromise in the spring of 2005 to avoid the deployme...
Gang of 14 - Wikipedia
Ballot Security Task Force
The National Ballot Security Task Force (BSTF) was a controversial group founded in 1981 by the Republican National Committee located in New Jersey, as a means prevent voter fraud in the gubernatorial...
Push poll
A push poll is an interactive marketing technique, most commonly employed during political campaigning, in which an individual or organization attempts to influence or alter the view of voters under t...
Morning in America
"Morning in America" is the common name of a political campaign television commercial, formally titled "Prouder, Stronger, Better" and featuring the opening line "It's morning again in America." The a...
Gerrymandering
In the process of setting electoral districts, gerrymandering is a practice that attempts to establish a political advantage for a particular party or group by manipulating district boundaries to crea...
Gerrymandering - Wikipedia
Microtargeting
Microtargeting is the use by political parties and election campaigns of direct marketing datamining techniques that involve predictive market segmentation (aka cluster analysis). It is used by United...
Negative campaigning
Negative campaigning, also known more colloquially as "mudslinging", is trying to win an advantage by referring to negative aspects of an opponent or of a policy rather than emphasizing one's own posi...
Negative campaigning - Wikipedia
Astroturfing
Astroturfing is the practice of masking the sponsors of a message or organization (e.g. political, advertising, religious or public relations) to make it appear as though it originates from and is sup...
Caging (voter suppression)
Voter caging refers to challenging the registration status of voters and calling into question the legality of allowing them to vote. Sometimes it involves sending direct mail to the addressees of reg...
Name recognition
In politics, name recognition is the number of people who are aware of a politician. It is considered an important factor in elections, as candidates with low name recognition are unlikely to receive ...
Nunca menos
Nunca menos (Spanish: "Never less") is a 2011 Argentine political campaign television commercial, made in support of Néstor Kirchner, who died in 2010. It also supports the government of Cristina ...
Smear campaign
A smear campaign, smear tactic or simply smear is a political tactic that is an unfair or untrue political attack. It employs the logical technique of conflation in which separate concepts, identitie...
Smear campaign - Wikipedia
Dog-whistle politics
Dog-whistle politics is political messaging employing coded language that appears to mean one thing to the general population but has an additional, different or more specific resonance for a targeted...